Tuesday, June 9, 2009

LOL Moment of the Day


When I picked up the July 2009 issue of Architectural Digest, I couldn't help but notice the outside back cover advertisement. It really stood out because it was so text-centric and frankly, unappealing.

It read: "We make money with you, not off you... Ally Bank - Straightforward." Intrigued, I went on their Web site. At first glance, I didn't notice that
Ally Bank is the new GMAC, although I did read a news article about it a while back.

When I finally caught a mention of GMAC (almost in the fine print - see home page section proclaiming no sneaky disclaimers), it totally became the LOL Moment of the Day. The 2.49% APY one-year CD or the 2.05% APY online savings account suddenly didn't look so appealing - or straightforward.

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